Agrlilooop publishes what produce is actually selling for today, aggregates it straight from the farm, and moves it fast enough to arrive worth something. The margin that used to disappear between the two ends of that journey goes back to the person who grew the crop.
Free to list. You are paid on weigh-in at the hub, before your crop leaves for the buyer — not on delivery, and not weeks later.
Illustrative board · prices are not live
A farmer in Benue selling yam has no practical way to know what yam closed at in Lagos this morning. The buyer standing in the field does know. That asymmetry is not a small inefficiency at the edge of the trade — for most crops it is the largest single cost the farmer carries, and it is invisible because it never appears as a deduction anywhere.
Publishing the price does most of the work on its own. A farmer who can see today's board is a different negotiator, even when they sell to the same buyer they always have.
The rest of the gap is real cost — moving crops, losing some to spoilage, financing the wait. Agrlilooop attacks that separately, by aggregating volume and moving it faster.
Fig. 1 — The spreadIndicative of the pattern across our operating states in the current season. Spreads move with season, road conditions and crop; the board in the app carries the live figure for your crop and your state, which is the number that matters when you are standing in the field.
Crop, quantity and when it will be ready, by app or USSD. No smartphone needed to sell.
The live price for your crop, your grade and your state — before you agree anything with anyone.
Weighed and graded in front of you at the nearest aggregation point, usually under 12 km away.
Money reaches your wallet or bank before the crop leaves the hub. You carry no risk from that point.
Consolidated into full loads and routed to the buyer who paid the best price, on our transport.
Tomato loses condition by the hour once it is picked. On a journey that takes two days in an open truck in thirty-four degree heat, a meaningful share of the load arrives unsellable — and the farmer has already been paid for it as though it were second grade, because everyone in the chain prices in the loss they expect.
Aggregating at hubs close to the farm and running consolidated, covered loads on a fixed schedule cuts the clock dramatically. Cutting the clock is the same thing as raising the price, because the buyer is paying for what arrives, not what was loaded.
Where the crop justifies it — tomato, pepper, leafy vegetables — hubs run evaporative or powered cold storage so produce waits in the cool rather than in the sun.
Fig. 2 — SpoilageModelled from our own hub weigh-in and buyer rejection records for tomato in the current season. Curves differ sharply by crop — maize and yam are far more forgiving than tomato or leafy vegetables — and by ambient temperature.
Set your crop, your load and what your current buyer is paying. Everything we deduct is shown — nothing is taken that is not on this list.
Illustrative, using the reference board prices shown on this page rather than live figures. Your actual price depends on grade at weigh-in, your state, and the day — the app shows the real number before you commit anything.
Not price discovery — volume reliability. Aggregation solves both ends of the same trade.
Hundreds of smallholdings consolidated into full, repeatable loads on a fixed schedule, instead of a different broker every week and a load that half arrives.
Every load weighed and graded at the hub against a published standard, so what you order is what comes off the truck.
Each consignment carries the hub, the date and the originating farms — which is what exporters and processors need for their own audits.
Commit to volume for a season at an agreed formula and we plant against it, rather than competing for whatever the open market leaves.
We take commission on the gross sale, which means we earn more only when you are paid more. There is no listing fee, no membership, no charge for using the hub scale, and nothing deducted for grading.
Transport is billed at what it costs to run the route, per kilogram, and appears on every statement as its own line. We would rather show it than hide it inside a lower headline price, because a farmer who cannot see the deduction cannot check it.
| Item | Charge | Paid by |
|---|---|---|
| ListingAny crop, any quantity | Free | — |
| CommissionOn gross sale value | 6% | Farmer |
| Hub weighing & gradingDone in front of you | Free | — |
| Hub to buyer transportConsolidated load | ₦28 / kg | Farmer |
| Cold storage at hubFirst 48 hours | Free | — |
| Buyer platform feeOn confirmed orders | 2% | Buyer |
Listing is free and checking the board costs nothing at all. If our number is worse than what you are being offered, take the other offer — that is the board working.
List produce